On Friday, August 2, 2019, Sephora and Modern Luxury DC hosted an opening party to celebrate the beauty retailer's new 14th Street location. The event was co-hosted by Modern Luxury DC Associate Publisher Jessica Powers and brought together a group of local tastemakers to be among the first to shop at the new store. Guests were treated to healthy bites, sweet treats and specialty cocktails from Occasions Caterers, along with BABE wine, and posed for Insta-worthy pics in front of a balloon installation designed by BASHES and florals designed by Adore Fleurs.